AddressSr. Manager - Gifting & Customer Care, Merchandise
Posted On: 5 March 2024
Department:
- Education: Bachelor's degree in marketing, business administration, retail merchandising, or a related field; Master's degree preferred.
- Experience: 5+ years
- Location: Pune
Description:
- Develop and implement merchandising strategies that support the brand's overall objectives and drive sales across various channels, including retail stores, e-commerce platforms, and wholesale partners.
- Collaborate with the marketing, product development, and sales teams to develop seasonal merchandising plans, product/gifting assortments, and promotional strategies that align with the brand's positioning and target market.
- Conduct market research and analysis to identify consumer trends, competitive landscape, and emerging opportunities for product merchandising and assortment planning.
- Work closely with product development teams to ensure alignment between merchandising strategies and product assortment planning, including product launches, line extensions, and promotional campaigns.
- Develop and maintain merchandising guidelines, standards, and best practices to ensure consistency and brand integrity across all channels and touchpoints.
- Manage the planning and execution of visual merchandising displays, store layouts, and in-store promotions to optimize product visibility and enhance the shopping experience.
- Collaborate with retail partners to negotiate and execute merchandising agreements, planograms, and promotional initiatives that drive sell-through and maximize brand exposure.
- Analyze sales data, inventory levels, and customer feedback to evaluate the effectiveness of merchandising strategies and identify opportunities for optimization and improvement.
- Monitor market trends, competitor activities, and consumer insights to inform merchandising decisions and identify opportunities for innovation and differentiation.
- Lead and develop a team of merchandising associates, providing guidance, support, and training to ensure alignment with brand standards and objectives.
- Manage the Customer Care Operations & Keep accurate records and document customer service actions and discussions
- Analyse statistics of the queries received compile report
- Take ownership of customers' issues and follow up with Internal and external stakeholders and work on resolutions
- Supervise Customer Care team. Including coaching, training and motivating staff to perform effectively
