Address
Form of work
SalaryAbout Merkle
Merkle, a dentsu company, is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in consulting, creative, media, analytics, data, identity, CX/commerce, technology, and loyalty & promotions drive improved marketing results and competitive advantage. With more than 14,000 employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. For more information, contact Merkle at
1-877-9-Merkle or visit www.merkle.com.
Job Description
Key Responsibilities
- Manage overall marketing of Merkle’s insights and analytics practice area for the Americas region, by ideating, creating and updating marketing collaterals across channels.
- Achieve business goals by planning and executing lead generation or account-based marketing campaigns, as well as support with any pre-sales marketing collaterals.
- Lead sales enablement projects by ideating, planning and collaborating with Merkle’s leadership, sales, delivery or corporate services teams, as well as Merkle’s marketing team.
- Ensure all marketing deliverables and experiences meet the messaging, audience, and goals set by the team.
Qualifications
Qualification: MBA or Master's in Marketing & Communications
Experience: 6.5+ years experience
Additional Information
- Exceptional written and verbal communication skills
- Well organized and ability to work in a fast-paced environment
- Detailed orientated with a high standard for delivering engaging content
- Result-oriented with an aptitude for problem-solving and structured thinking
- Strong proficiency in MS Office
- Project planning and campaign management experience
