Job Purpose
- Overall responsibility for activities at a VI store spanning customer service, store-level sales and revenue targets across all products (voice – post-paid/ prepaid, data etc.)
- Execute marketing promotions, display and store experience schemes
Key Result Areas/Accountabilities
- Achieve sales target for all products (Voice-Postpaid/ prepaid, data, VAS, handsets etc.) at a VI store
- Ensure and monitor quality of acquisition through the store
- Deliver revenue targets for the store
- Increase revenue per footfall by aiding customers’ purchase decisions
- Achieve profitability (Return on investment) targets for the store
- Minimize losses from pilferage (wastage) and shrinkage (unidentified losses)
- Manage churn and achieve customer satisfaction for walk-in customers
- Ensure adherence to store processes in terms of documentation and systems
- Ensure infrastructure / store upkeep
- Maintain availability of stock at the store while adhering to norms
- Ensure appropriate placement of pop-ups and product displays at store
- Execute marketing, branding and promotion activities
- Ensure fliers/ brand POS are available at store Resolve channel-specific issues within specific timelines
- Resolve store-specific issues within specific timelines
- Keep employee-retention and motivation levels high through regular reviews and performance streamlining of both on-roll and off-roll employees
- Identify gaps in performance of immediate team and ensure training to bridge the same
Core Competencies, Knowledge, Experience
Critical Success Factors
- Continuous Learning & Empowering Talent
- Building Team Commitment
- Leads Decision Making & Delivering Results
Threshold Functional Competencies
- Products, Services and Technology Knowledge - Consumer
Differentiating Functional Competencies
- Sales Planning and Forecasting
- Solving Problems
Experience
- 1 – 5 years
- Experience of Retail Store and customer relationship management
- Revenue Target achievement and cost management