AddressVDO.AI is a global advertising technology innovator, providing brands with intelligent high impact solutions that win the war for consumer attention. Our solutions drive the right outcomes for brands by combining creativity, reach, and targeting across devices, enabling the upper- and mid-funnel brand objectives that all brands and agencies require, turning awareness into performance. We develop impactful connections by curating customized video-driven experiences that convert brand awareness into measurable response.
We are looking for a Associate Director- Ad Sales, who is based in Mumbai to join our growing team!
What will you do as a Associate Director - Ad Sales:
Business Strategy :
- Act as a primary client-facing lead for all prospective companies
- Prospecting and closing business with a targeted list of agency and advertiser accounts
- Map out the advertising landscape and put together a prioritized outreach strategy, to connect with marketing leaders and decision makers at targeted companies
- Set up meetings and have strategic discussions with marketing leaders
- Prepare for meetings by researching each company, their current marketing strategy, and their unique challenges
- Educate marketing leaders at agencies on our unique solutions and how they can address their unique challenges
- Generate activity and revenue to promote growth
- Establish long-term relationships with the goal of being a valued strategic partner
- Provide campaign strategy consultation and analysis
- Ability to listen carefully to delineate customer challenges and to curate creative solutions to address client needs
Commercial Management -
- Ensure fiscal and legislative compliance
- Manage various aspects of the business - budgetary, P&L, business growth, processes
- Drive product development for appropriate and efficient services to Agencies and brands
- Ensure topline and bottom-line goals are met.
What are we looking for :
- 8+ years of digital Ad Sales experience is required, ideally within video
- Deep relationships with VP level and above contacts at top-tier agencies and advertisers
- Understanding of the digital video marketplace
- Ability to have a discussion on marketing strategy with senior marketing leaders at a brand
- Proven relationship building capabilities with key marketing decision makers at brands, or A proven track record of developing enduring and actionable client/partner relationships
- Strong understanding of marketing industry trends and technologies
- Strong knowledge of leveraging brand marketing to drive impact
- Strong work ethic, hunger to learn, and drive to constantly improve
- Self-motivated, and comfortable working independently and as part of team where members are accountable to each other
- Problem solver and doer
- Team player who works well with others to make work enjoyable
- A good understanding of the Ad-tech space and the significance of technology as an accelerator to enable scaling up
- Exposure to digital marketing channels
- A prior exposure to the Ad-tech industry in a business development role
