AddressSenior Executive - Content Marketing/Digital Marketing
Gammastack is looking for a Content Marketing Manager.
The ideal candidate will have experience in enterprise software/SaaS content marketing with a proven track record of developing differentiated and thought leadership-centric content marketing assets.
Job Description:
- Develop and execute a holistic content marketing calendar: develop a holistic content marketing calendar based on prioritized themes/topics for each of four quarters in a year. Drive effective execution both in terms of publishing and distribution.
- Proliferation of product messaging: Develop both short- and long-form content pieces that subtly drive our product messaging and differentiators. Work with product marketing and product management teams to identify themes for such content assets.
- Contribute to SEO/SEM objectives: experience in SEO content writing independently and drive SEO objectives of content following the best practices.
- Subject matter expertise: develop subject matter expertise in cognitive procurement, and AI/ML capabilities from the perspective of content marketing.
- Signature content marketing assets: Develop and distribute signature content marketing assets based on practitioner point of views (PoVs) gathered from internal and external stakeholders.
Skills And Expertise
- Overall 4 - 8 years' experience in enterprise software/SaaS continent marketing, with demonstrated experience in developing both short and long-form content marketing assets.
- Bachelor of Technology (B. Tech)/Bachelor of Engineering (B.E); Master's degree preferred, but not necessary.
- Excellent writing and communication skills.
- Strong project management and organizational skills. Should be able to work effectively across cross-functional teams.
