KEY DELIVERABLES
- Driving sales for Professional monitors - Professional Photography, video post-production, pre-press, graphic designers and coding and programming monitors across focused customer verticals.
- Devising local Go-To-Market strategy to build deep relationships and business penetration in focused customer verticals of Media houses, pre-press, publishing & printing houses, broadcast industry, animation studios, fashion & design studios, photography institutes, professional software companies, R&D set ups etc.
- Identifying, recruiting and developing IT system integration partners focused on doing business in aforementioned key customer verticals.
- Constantly tracking and strategizing to improve overall market share for the business segment and each product sub category by ensuring proper model mix.
- Closely tracking and sharing key competition strategy, model line-up, pricing and schemes, organization structure and SI partner base through competition mapping reports on a regular basis.
- Regular assessment and reporting of key technology trends in the market, changing customer requirements along with detailed evaluation of market demand in identified key customer segments.
- Regular travel across major cities in the assigned territory to meet key customers, SI partners and distributors and key consultants for regular business reviews, support for ongoing & future projects and to gather relevant market information.
- Regularly organizing product presentations and demonstrations at key customer places along with the pre-sales team.
- Highly developed skill set to incorporate/influence customer and consultant level product and system specifications by incorporating key products as a part of RFQ/tenders.
- Highly structured and disciplined working on funnel management software programs like Salesforce.com (SFDC).
- Ability to accurately provide detailed funnel and model wise rolling forecast for next 12 weeks for each SKU.
- Driving B2B business through shared sales resources (with a matrix reporting structure) across region.
- Organize effective participation in key industry trade shows, exhibitions and technical seminars.
- Organize/sponsor/participate in industry conferences/round tables/interactive sessions for customers/industry verticals.
DOMAIN KNOWLEDGE
- Understanding of latest technology in the respective verticals.
- Hands on understanding of the Media, broadcast, printing & publishing Industry.
- Highly developed skill set in Key account management & SI partner development.
- Highly developed skill set in Key account management & SI partner development.
- Should have an expertise in B2B sales model focused on industry verticals.