AddressECommerce Marketing
Job Description:
- AMS (Amazon) Campaign planning and execution - Cultivate best practices in planning and executing these campaigns. Spend significant time on tools like Pi, AMS data dashboard, manage ROAS, ROS, CTR, Impressions etc.
- Day to day campaign Monitoring - Across all platforms, mainly Amazon, Flipkart, Big Basket and Grofers. Monitor all KPI's
- E-Comm marketing strategy - Formulate E-Comm strategy on Yearly/Quarterly/Monthly basis to build brands and gain share across E-Comm platforms
- Budgets Planning - Yearly / Quarterly budget planning for visibility across E-Comm platforms
- E - Comm intelligence - Possessing a strong knowledge of the ecommerce space including competitive strategies, marketing strategies, best practices and industry trends.
- Competition Update - Provide details on competition campaigns for benchmarking purpose
- Campaign reporting - Monthly presentation to brand team on campaign performance
- Visibility Collaterals - Responsible for overall ownership of coordination with internal brand team for content, creative etc.
