Execute strategy for Cricket in India through Sports Marketing.
Execute the India Team sport and Athlete Strategy, considering relevance to the local market.
Key Responsibilities:
- Have a keen eye on the sports scenario in India.
- Manage all aspects of kit servicing operations for TEAM INDIA - Men's, Women's Youth, First Class, and Domestic teams.
- Work cross functionally with the product and sourcing teams to maintain a safe inventory level for all TEAM INDIA requirements on an annual basis the Future Tours Program.
- Work closely with Supply Chain Management to ensure timely deliveries to TEAM INDIA.
- Act as a liaison between adidas and BCCI, ensuring clear communication and alignment on product requests, marketing collaterals and promotions.
- Identify opportunities for collaboration and partnership enhancement to strengthen the brand's presence in the cricketing community in INDIA.
- Execute the Sports Marketing with the category lead developing contracted and non contracted athlete roster for all sports
- Ensure global marketing guidelines are upheld during execution of concepts to local market
- Working with the Brand Comms team in Implementation of Marketing Events
- Sports Marketing Lead
- Financial Controlling (MWB)
- Brand Management Leads
- BUs Brand Marketing
- adidas Procurement
- Creative Agencies
- External partners and key accounts
- Minimum 3-4 years of experience in sports and marketing, with a focus on the Indian market.
- Strong understanding of the sports landscape in India and passion for sports.
- Excellent communication and presentation skills.
- Ability to work in a fast-paced, dynamic environment and adapt to changing priorities.