Address
A Position Overview
Position Title
Lead - UI UX Designer
Department
TDA-BSG (IT)
Level/ Band
Senior Manager
Role Summary:
B Organizational Relationships
Reports to
Assistant Vice President - Digital Experience
Supervises
Managers (UI/UX)
C Job Dimensions
Geographic Area Covered
PAN India
Stakeholders Internal
TDA-BSG and all other TATA AIA internal departments
External
Partners
D Key Result Areas
- Designing research plans and delivering insights that drive product and business decisions
- Recruiting and conducting moderated and unmoderated usability testing
- Ability to analyse UX research findings and convert them into actionable insights
- Document the design teams' book of work and coordinate with product owners, product managers, project managers
- Translating concepts into wireframes and mockups that lead to intuitive user experiences, for a wide range of devices and interfaces
- Collaborate and communicate with business stakeholders, project team and leads, to get lo-fi and hi-fi designs validated with users and stakeholders
- Good to have hands-on knowledge in HTML5, CSS 3, SASS, JavaScript, JQuery etc
- Iterate designs based on user insights from researchers as well as stakeholders' feedback
- Create and deliver empathy maps, personas, user flows, wireframes (lo-fi and hi-fi), prototypes and visual assets to support product development process
- Apply, maintain and build upon design systems to ensure consistent designs across our products
- Delegating UX work to team and review their work
- Communicate with vendors for external support on UX and UI Design work
- Provide mentorship for designers
E Competencies ( Please copy paste from Competency Dictionary)
Competency For
Proficiency Scale
Proficiency Scale Description
Eg
Business Acumen and Strategic Orientation
Ability to align with the organization-s vision with a fair understanding of the insurance industry, regulations, financial markets and the agency business model in order to deliver profitable and sustainable business growth.
3
Has an in-depth understanding of the market of operations and proposes changes if required as per market dynamics.
Understands how and to what extent business complexities impacts one-s own area of work.
Is able to identify trends and analyze performance of self and various branches in one-s geography.
Has expert knowledge of BA model, BA compensation and Agent commission and progression and uses it to deliver superior performance.
Is able to device plans to recruit, develop and sustain distributors on a long term basis with organization.
Strives towards achieving proportionate business contribution from all the branches of assigned territory.
G Skills Required
Technical
- Hands-on knowledge of HTML5, CSS 3, SASS, JavaScript, JQuery etc
- Experience and proficiency with Figma/ Sketch and Adobe Creative Cloud applications to create user flows, wireframes and click through prototypes
Behavioral
Essential
Desired
Interpersonal skills
Communication skills
Creative thinking skills
Supervising/Leadership skills
Teamwork Skills
Influencing skills
Relationship Building skills
Decision making skills
H Incumbent Characteristics
Essential
Desired
Qualification
- Bachelor's degree in Design/HCI or CUA from Human Factors International or equivalent practical experience
Experience
- 10-12 years' experience in UX design working across multiple platforms (products, websites, mobile apps etc) product or web services
- Working across cross functions in a large organisation
- Familiarity with Design Thinking methodology
- Experience and proficiency with Figma/ Sketch and Adobe Creative Cloud applications to create user flows, wireframes and click through prototypes
- Possess strong verbal and written communication skills, whether in one-on-one or group situations
- Design portfolio or samples of work demonstrating relevant experience
Skills: Html5, Sketch, Css 3, Jquery, Sass, adobe creative cloud , Javascript, Figma
Experience: 10.00-12.00 Years
