Job Description – Senior Manager Communications
Designation Senior Manager Communications
Location Mumbai
Employment Type Renewable Full Time Employment Contract
Report to Head of Communications
Employment Level Middle
Organization Background
Established in 2007, Educate Girls' is a non-profit that focusses on mobilising communities for girls' education
in India's rural and educationally backward areas.
Strongly aligned with the 'Right to Education Act' or the 'Samagra Siksha' , Educate Girls is committed to the
Government's vision to improve access to primary education for children, especially young girls.
For further details about organization please visit www.educategirls.ngo
Our Values
Gender Equality Being able to treat people equally irrespective of gender
Integrity Possess the ability to “know and do” what is right
Excellence Being outstanding or extremely good, striving to lead by performance excellence
Working effectively and inclusively with a range of people both within and outside of the
Collaboration
organization
Being able to understand and share the feelings of another and use that understanding
Empathy
to guide our actions
Our Competencies
Strategic Thinking – Think big yet Taking Ownership – Feel Analytical Thinking – Stay true to
act focused responsible & accountable your data
Developing Talent – Growing and taking people Ensuring Alignment – Think differently but work
together together
Job Profile
Senior Manager Communications will work with the Communications Team to ensure that the brand and its
communication are aligned with Educate Girls’ vision, mission, and values at all times. The position will be required
to build and execute the communications strategy across mediums to support national and regional operations.
This document reflects the job content at the time of designing the job description and will be subject to periodic change in the light of
changing operational and environmental requirements. Such changes will be incorporated in the job description on annual basis
Areas of Responsibility
Brand Alignment:
Ensure that all creation and delivery of content is in line with the brand messaging and tone.
Content Development and Strategy
Create and execute a communication strategy for the Senior Management Team as thought leaders and
contribute to the overall brand Educate Girls
Developing content including social media, thought leadership articles, other content requirements, etc.
for the brand and senior spokespersons
Using data and research to build narratives and publish research-based articles
Identifying opportunities and platforms for thought leadership
Supporting communications for speaker engagements, including the creation of speaking notes,
presentation decks, narratives, etc.
Managing communications and branding requirements for internal and external stakeholders- donors,
employees, volunteers, government partners, communities, etc.
Media and Stakeholder Communications:
Building a database of journalists (international, national, and regional) relevant to Educate Girls and
building media relationships (either through an agency, stringer, or individually when required)
Conducting periodic media audits and monitoring Educate Girls’ competitive environment in media.
Writing and disseminating press releases, Op-Eds and other documents for media consumption.
Managing media queries in a timely manner.
Identifying and engaging with influencers to increase brand reach
Co-ordinating with regional teams and external vendors to curate stories from the field to represent
Educate Girls’ impact – written, videos, photo essays, etc.
Preferred Education Background:
Should be a Graduate with a Post Graduate / Diploma in Mass Communication / PR / Journalism
/Marketing.
Preferred Work Experience:
10+ years of relevant work experience (Journalism / PR /Corporate Communications)
Experience in media management and in handling PR Agencies.
Should be a consumer of digital content and social media savvy.
Preferred Skill Set:
Must own superlative English writing skills. Must be able to independently design and author a great
article.
Must know Hindi fluently – written and spoken
Ability to think, plan, and execute multiple projects simultaneously in an organized fashion.
Ability to conceptualize breakthrough campaigns and carry them through execution
This document reflects the job content at the time of designing the job description and will be subject to periodic change in the light of
changing operational and environmental requirements. Such changes will be incorporated in the job description on annual basis
Proficiency in making presentation decks
Attention to detail and lateral thinking
Excellent interpersonal skills and the ability to work with people from varied backgrounds at all
management levels.
Commitment to Educate Girls’ mission and values
Gender sensitivity
"Educate Girls is committed to achieving 50/50 gender balance in its staff. Female candidates are strongly
encouraged to apply for this position."
This document reflects the job content at the time of designing the job description and will be subject to periodic change in the light of
changing operational and environmental requirements. Such changes will be incorporated in the job description on annual basis