AddressWe are hiring "SENIOR DIRECTOR-MARKET MIX MODELLING" for our client - A Global Media Organization.
Location : Bangalore
Budget for this position is Rs.36 LPA.
Qualification : Degree or degree-level understanding of Economics, Maths, Stats, Sciences
Please apply only if you have 10+ years of experience in MMM (Market Mix Modelling) and it has to be mentioned in your profile.
Mandatory Skills :10+ years in Market Mix Modelling, Programming Language - R and Python, Statistical Modelling, SQL, Team Management, Client Handling, Individual Contribution
Job Description :
- Ensure all modelling aspects of a project are statistically robust, intuitive and delivered on time to support timely delivery of the overall client project
- Oversee and ensure modelling best practice within the team
- Understand marketing strategy and business issues across clients
- Ensure internal teams are fully aware and trained on Data Science & Modelling ways of working
- Show ability to identify and deal with client issues before they get out of hand, from a modelling perspective
- Take responsibility for the development of junior team members, with support of Manager/Account Lead
- Ability to delegate up and down, coordinating between groups and disciplines
- Forge strong stakeholder relationships
- Identify and suggest ways to grow income
- Be aware of project profitability
What you will need:
- At least 8 year's hands on experience in Market Mix Modelling, with rich and complete data sets
- Experience managing modelling projects for time series econometrics in the media or marketing industry - strong Market
- Mix Modelling technical understanding and experience is required
- Detailed media and marketing knowledge
- The ability to convert modelling outputs into real world actionable insights and solutions
- Strong team building skills, with the ability to explain complex processes clearly
- Experience managing a team of analysts or econometricians
- Excellent knowledge of common modelling packages, Excel, PowerPoint, R or other programming language
- Experience of modelling projects across a range of sectors
