Main Responsibilities & Tasks | Market • Delivering Secondary monthly targets and Gross Revenue growth • Planning routes efficiently to increase productivity • Increase Net Distribution by increasing number of outlet served • Increases Weighted Distribution by increasing SKU count in existing outlets • Ensuring stock availability and Rack Execution as per planogram • Relationship building in the market to maximize customer satisfaction
Training & Communication • One-on-One training of PSRs (Pre-Sales Representatives) to develop business understanding & sales capability • Monthly target setting for each salesmen • Works with PSRs in market to coach him/her on market execution • Monitors PSR performance using regular sales reports • Communicates incentives and motivates PSRs to achieve targets
Distributor • Distributor/Hub/Spokes appointment and retirement for territories • Managing DB health (ROI) by ensuring adherence to Joint Business plan • Jointly responsible for recruitment and retention of sales representatives • Minimizing expiry/stales by ensuring FIFO and stacking norms of products • Tracking correct and timely delivery of orders in the market • Ensuring food compliance of every distributor • Facilitating development of distributor on PepsiCo sales competencies | |
Key Capabilities / Competencies | Competencies Knowledge1. FMCG Sales and Distribution Model2. Computer – Excel, Word, Outlook3. Local language (good to have) and Basic English 4. Data proficiency – ROI ModelSkills1. Negotiation2. Communication3. People management 4. Time Management 5. Critical Thinking 6. Analytical Ability 7. Problem Solving | Key Interfaces Internal Area Sales ManagerMarket Development ManagerSales Development ManagerRevenue ManagerSupply Chain ManagerUnit Finance ManagerUnit HR Manager External CustomersDistributorsSales Representatives | 3rd Party |
| Qualifications - Any under graduation- Post Graduation (Tier 2/3 College)- Preferable MBA | Experience - 3 to 10 Years- FMCG/ Similar Sales and Distribution |
Qualifications - Any under graduation- Post Graduation (Tier 2/3 College)- Preferable MBA | Experience - 3 to 10 Years- FMCG/ Similar Sales and Distribution |