Address- Were looking for a Marketing Maverick who will be driving our marketing efforts in the North American region.
- Powered by data-driven decision-making and a deep understanding of how our services impact enterprises, the professional will create marketing campaigns that boost our brand awareness and generate a solid lead pipeline
- This role requires excellent stakeholder management skills and strong communication skills
- The right candidate will thrive in a fast-paced environment, effectively juggle multiple projects, is self-motivated, and is eager to learn about our business. As we are still taking the first steps in this space, this role also offers the opportunity for the right candidate to be entrepreneurial and chart their vision for how this role can best help Mantra Labs
Experience Range:. 7 - 10 years.
Educational Qualifications:. Any graduation, and MBA/PGDM.
Job Responsibilities:.
Key job responsibilities:.
- Define value proposition and communication plans for Mantra Labs. Own the development and execution of a strategic marketing plan tailored for the US market.. Orchestrate integrated marketing campaigns across digital channels, email, events, and other avenues to drive the lead pipeline. Build 0 to 1 analyst relationships with our target analyst firms and industry influencers. Manage and motivate the marketing team, fostering a culture of creativity and accountability.
- Partner with sales and other departments to ensure seamless alignment and success
- Own weekly, monthly, and quarterly business reporting across Marketing and Business verticals. Manage/influence stakeholders across regions by showing strong bias for action and ownership. Basic
- Qualifications. 7+ years of professional non-internship marketing experience. 2+ years of experience leading a team. Experience using data and metrics to drive improvements. Experience building, executing and scaling cross-functional marketing programs. Experience communicating results to stakeholders.
- Demonstrable experience in leading Account Based Marketing initiatives for mid-sized IT Services Firms. Preferred Qualifications. Experience driving direction and alignment with large cross-functional teams and agency partners.
- Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint. Experience executing scaled marketing campaigns through email or social media.
Skills Required:. Strategic Marketing
