Social Media Marketing

Responsibilities:

Build and manage the company’s Social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant

Create shareable content appropriate for specific platforms to drive traffic and customer engagement

Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences

Run regular social promotions and campaigns and track their success

Track, measure, and analyze all initiatives to report on Social media ROI

Requirements:

Familiarity with online marketing channels

Up to date with the latest digital technologies and Social media trends with a command of each network and their best practices

Creative thinker

Excellent communication skills

Knowledge of the Adobe Creative Suite is a bonus