AddressRoles & Responsibilities:
- You will be responsible to steer and orchestrate effective Social Media strategies and campaigns on behalf of the client, pan India.
- Plan and execute integrated Digital Marketing campaigns.
- You will be responsible for the execution of all Social Media activities including ideation, content review & writing, design liaison, creating proposals, generating reports etc.
- Manage, lead and train the support team working on the account.
- Analyze & report Social Media performance across platforms.
- Conduct Social Media research, derive analytics, use monitoring tools to undertake Social Media audits, and prepare reports.
- Stay updated on the latest trends, developments, and disruptions in Digital Marketing and socialmedia.
- Grow the client relationship while ensuring an ongoing, high level of client satisfaction.
Skills & Experience:
- Thorough understanding of Social Media and digital networks including Instagram, Facebook, Twitter, LinkedIn, YouTube, SlideShare, and online forums/ discussion groups.
- A fair understanding of B2C marketing.
- Prior client servicing experience is a plus.
- A penchant for technology and be updated on the latest trends and news in marketing technology.
- Experienced in managing Social Media presence for brands (experience in B2B Social Media management is an advantage).
- Conversant with Social Media analytics and optimization techniques, having directly managed end-to-end execution of Social Media campaigns.
- Fluency in English. Natural ability to speak, write and communicate clearly, and make effective presentations to client
- 6 to 8 years of experience is required.
