Manager - Digital Marketing
Digital Marketing Manager - Autovista Group
Autovista Group, a conglomerate with diverse ventures in the automotive, technology, and financial sectors, is seeking a dynamic Digital Marketing Manager. This role is pivotal for driving our Digital Marketing strategy across our different group companies.
Responsibilities:
- Develop and execute comprehensive Digital Marketing strategies to enhance brand visibility and drive sales across all platforms.
- Collaborate with the Group Strategy Head to align Digital Marketing objectives with business goals.
- Manage and optimize SEO/SEM, email marketing, social media, and display advertising campaigns.
- Analyze market trends and competitor strategies to identify opportunities for growth.
- Measure and report performance of all Digital Marketing campaigns, and assess against goals (ROI and KPIs).
- Lead and mentor the Digital Marketing team, fostering innovation and excellence.
Requirements:
- Proven experience in Digital Marketing, preferably in the automotive, SaaS, or fintech sectors.
- Strong grasp of current marketing tools and strategies, and the ability to lead integrated Digital Marketing campaigns from concept to execution.
- Exceptional analytical skills and data-driven thinking.
- Outstanding communication and interpersonal abilities.
- A bachelor's/ MBA degree in marketing or a related field.