Marketing Manager For A Fashion & Lifestyle Retailer At Attakulangara, Trivandrum.

Position: Marketing Manager for a Fashion& Lifestyle Retailer at Attakulangara, Trivandrum.

Qualifications Required: Full time bachelor's degree in any discipline. MBA (Marketing/Retail) is preferred.

Experience Required: 8-10 years of experience in marketing of retail or B2C products, preferably an apparel/lifestyle products retailer. Should have managed a small marketing team.

Other skills required: Should be proficient in MS Office. Good English communication and presentation skills, & leadership skills are required.

Job Responsibility: Will be responsible for planning and executing marketing strategies for the retail chain to ensure customer footfall, ticket size, conversions and top-line sales for both the on-line and brick-and-mortar retail stores. Specific responsibilities will include

· Evaluating, planning, executing and optimizing marketing strategies.

· Analyzing market trends and preparing forecasts.

· Increasing brand awareness and market share.

· Developing and managing the marketing department's budget.

· Overseeing branding, advertising, and promotional campaigns, instore marketing events and public relations.

· Preparing and presenting quarterly and annual reports to senior management.

· Promoting our brand at trade shows and major industry-related events.

· Overseeing the social media marketing.

· Keeping informed of marketing strategies and trends.

· Coordinating marketing strategies with the sales, financial, public relations, and production departments.

· Generating new business leads for Institutional sales.

· Managing the marketing department's staff.

Salary Range: Rs.60,000 to Rs.1,00,000 per month

Type of the Organization : A 40-year-old manufacturer and retailer of fashion/ lifestyle/ home and Supermarket categories, which runs large format retail stores in Kerala and Tamil Nadu.

Type of engagement: Full time, permanent, Work-from-office position