Lead – Business Development

As a Lead – Business Development you will:

• • Strategize and develop effective plans focusing on Account-Based Marketing (ABM).
  • Select and profile key accounts aligned with ABM strategies.
  • Provide technical support and collaborate with teams for effective implementation.
  • Create engaging content and manage campaigns in line with ABM strategies.
  • Analyze data to optimize strategies and enhance performance continually.

Skills Required:

• 5 to 7 years of experience with a strong focus on B2B marketing, particularly in ABM.
• Proficiency in Marketing Automation and Account-Based Marketing platforms.
• Familiarity with Lead sourcing tools and understanding of the IT landscape.
• Knowledge of Salesforce, Dynamics CRM, Power BI is advantageous.
• Leadership skills and excellent communication abilities essential for effective team management and collaboration.