AddressTrade Marketing Head
Role - Trade Marketing Head
Job Location - Delhi / Bangalore / Mumbai
Your main responsibilities will include:
- Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and managing the Trade Marketing budget
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the annual marketing priorities
- Leading and implementing channel-specific marketing strategies and plans for assigned retailers
- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams
- Leading activation programs with partners to improve brand visibility
- Visiting the points of sale regularly to ensure that the brand is visible, and guidelines are respected
Key Requirements:
- A degree in Marketing, Business Administration, or a related field.
- Prior Trade Marketing experience.
- Must have strong communication & interpersonal skills.
- Strong analytical skills and are comfortable dealing with numerical data
- Thrive in matrix environments and are adept at influencing and coordinating with different stakeholders.
