Lead Generation Specialist
- Conduct market research, use tools to gather client information, and maintain a leads database,identify trends, competitors, and areas for business growth.
- Segment and prioritise leads based on industry, size, and conversion potential.
- Utilise email, phone calls, and social media for outreach, educating prospects on products/services.
- Evaluate and qualify leads, implementing strategies for effective lead nurturing.
- Collaborate with the sales team, providing detailed lead information for follow-up.
- Input and update information in CRM systems, track and report on Lead Generation activities.
- Analyse campaign effectiveness, stay current on industry trends, and report KPIs to management.
- Gather feedback to enhance Lead Generation strategies.
- Research and target key sectors, organisations, and decision-makers to build a strong client pipeline.
- Deliver compelling sales presentations and proposals to prospective clients.
- Manage and nurture client relationships, ensuring satisfaction and identifying additional opportunities.
- Provide regular sales reports and analyses, staying updated on industry trends for business improvement.