AddressIn this role, you have the opportunity to :
- Develop and implement strategies to ensure BharatPe's speaker growth and profitability.
- Analyze market data and trends to drive data driven decisions
- Work closely with a team of dynamic and professional individuals
Responsibilities will include :
Functional Expertise
Marketing Initiatives:
- Collaborate closely with the Marketing team to develop and execute strategies for cross-selling speakers to QR Merchants.
- Devise and implement marketing campaigns aimed at promoting the adoption of speakers among our merchant base.
Data Science:
- Utilize data science methodologies to identify various segments and cohorts within our merchant network.
- Provide actionable insights to the Marketing and Call Center teams for targeted campaigns and effective sales pitches.
Partnership Approach:
- Develop and foster partnerships to facilitate running advertisements on speakers, creating an additional revenue stream for Merchants.
- Implement monetization strategies for the speaker as an earning tool for Merchants.
- Identify and establish partnerships to expand the speaker business.
Program Management:
- Act as a program manager for different Go-To-Market (GTM) programs related to the device business.
- Coordinate cross-functional teams to ensure successful execution of GTM initiatives
Merchant Experiences:
- Understand Voice of Merchants and ensure process are streamlined to Ensure satisfaction and retention of merchants using our speaker devices.
Interaction
- Report to speaker business and support to drive the speaker business to new scale.
- Coordinate between Sales, Ops, Tech, Product, Data science, Legal, Marketing, MX and Finance team for day-to-day operations and streamline processes.
Problem Solving
- Work with the relevant stakeholders within Ops, Finance, Data Science, Product, Sales, and Marketing for effective business delivery
- Build capability and drive the MIS and operations effectively.
- Develop and implement strategies to ensure BharatPe's growth and profit
To succeed in the role
- Design and manage speaker initiatives to optimize its effectiveness.
- Enhance BharatPe's market presence by building strong relationships with key stakeholders.
Challenges & Decisions
- Adapting to competitive landscape
- Scaling and successfully executing speaker strategies.
- Allocate resources effectively to yield results
Qualification & Experience
- Graduate or Post-Graduate from a Tier 1 College
- 4-5 years of relevant or equivalent experience
Skills & know-how:
- Strong Excel and PowerPoint skills
- Data Science, R/Python and SQL is a must
- Exposure of working with leadership team
- Strong problem solving and analytical skills
- Strong stakeholder management & strong project management skills
- Go getter attitude with problem solving skills
- Sharp learning curve & Ability to work in a fast-paced environment
- Ability to handle ambiguity in role/ environment
