AddressABOUT NEWTON SCHOOL :
Come be part of a rocketship that’s creating a massive impact in the world of education!
On one side you have over a million college graduates every year with barely 5% employability rates and on the other side, there are thousands of companies struggling to find talent. Newton School aims to bridge this massive gap through it’s personalised learning platform. We are building an online university and solving the deep problem of employability of graduates.
We have a strong core team consisting of alumni from IIT's and IIM’s, having several years of industry experience in companies like Unacademy, Inmobi, Ola, Microsoft - among others. On this mission, we are backed by some of the most respected investors around the world, - RTP Global, Nexus Venture Partners and a slew of angel investors including CRED’s Kunal Shah, Flipkart’s Kalyan Krishnamoorthy, Unacademy and Razorpay founders, Udaan’s Sujeet Kumar among others.
About Role :
You will be responsible for developing and deploying integrated marketing campaigns, including crafting strategy, aligning internal teams, developing audience segments, owning the marketing funnel, and driving growth.
Responsibilities :
- Coordinate cross-functionally to ensure consistency in brand-related decisions.
- Cross company and team collaboration including experience working with product and revenue operations leaders.
- Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities and nurturing, as well as quick wins to achieve targets.
- Strong understanding of product enhancements/initiatives and procedures and the ability to create a do anything environment necessary to support organizational goals.
- Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth.
- Monitor current market and consumer trends.
- Develop pricing and distribution strategies.
Must have requirements :
- Bachelor's degree or equivalent in Marketing
- 5+ years brand management or Marketing experience.
- You have good knowledge of Campaign Management Tools (eg. Active Campaign), and Web Analytics Tools (eg. Google Analytics).
- You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments.
- You are highly goal driven and work well in fast paced environments.
Our Way Of Working :
- An opportunity to work on something that really matters.
- A fast-paced environment to learn and grow. High transparency in decision making.
- High autonomy; freedom to take risks, to experiment, and to fail.
- Market competitive salary.
