AddressResponsibilities :
- Execute creator acquisition campaigns across digital platforms, including Meta Ads, Google Ads, Email, and Website.
- Conduct keyword research, audience segmentation, and targeting to handle and optimize acquisition campaigns.
- Scale campaigns, monitor data continuously, analyze analytics, interpret data, and optimize performance.
- Constantly experiment to maximize creator sign-ups.
- Own conversion funnel KPIs and report data for interpretation.
What We're Seeking ?
- 2-3 years of experience in growth roles and managing conversion campaigns.
- Exposure to Meta Suite, Google Ads, Email Marketing tools, and SEO optimization.
- Analytical skills to analyze market trends, customer behavior, and competitor activities, identifying opportunities and recommending marketing initiatives.
- Experience in data reporting, analysis, and interpretation using Excel to derive actionable insights.
- Ability to collaborate effectively with cross-functional teams.
- Adaptability to changing business needs and priorities.
