Sr. Manager / Manager – Marketing Finance, Pcpbd

Purpose

To provide strategic commercial support to Marketing Team in the Business (PCPBD), and support the business in long-term decision-making processes

Position

Sr. Manager / Manager – Marketing Finance, PCPBD

Location

Kolkata

Role Description

·        Responsible for managing and tracking marketing budgets and spends

·        Provide financial support to the marketing team

·        Facilitate financial analysis and enable management decision making

·        Oversee smooth execution of P2P activities for marketing spends

·        Lead commercials and financial control for exports

·        Support execution of new initiatives for the business

·        Support robust evaluation of brand/account performance

·        Review of FG aging (obsolescence avoidance)

·        Support inventory management and health analysis

Principal Accountabilities

·        Annual Planning & Review: Marketing budgets

·        Marketing Budget Management & Control

·        Financial Analysis for strategic investments

·        Product Pricing & SKU Launch

·        Inventory Health Analysis

·        Exports Export Commercial Management

·        Prepare business projections and valuations

·        Provide analytical support and conduct due diligence of the projects

·        People Management and Development

·        Ensure maintenance of existing systems & processes and building of new systems & processes in relation to areas covered in role profile