AddressJob Description: VP Marketing
Overview :
We are seeking a highly experienced and strategic VP Marketing to lead our marketing efforts at our generative AI company. The ideal candidate should have a minimum of 7 years of experience in marketing and branding with a strong background in the technology industry. As the VP Marketing, you will be responsible for developing and executing marketing strategies that drive demand for our generative AI products and services, and help position our company as a leader in the industry.
Responsibilities :
- Develop and execute a comprehensive marketing strategy that aligns with the company's overall objectives and goals.
- Lead the development and execution of marketing campaigns across multiple channels, including social media, email, content, events, and other digital and offline channels.
- Develop and maintain a deep understanding of the generative AI industry, emerging trends, and competitive landscape to inform marketing strategies and tactics.
- Develop and maintain a strong brand identity and ensure consistent messaging across all marketing channels.
- Build and manage a high-performing marketing team, providing leadership, direction, and guidance to ensure team members are aligned with overall objectives and goals.
- Work closely with sales and product teams to develop and execute go-to-market strategies for new product launches.
- Develop and implement a comprehensive demand generation strategy that drives leads and revenue growth for the company.
- Develop and maintain strong relationships with key industry influencers, analysts, and media to enhance brand awareness and thought leadership.
- Develop and manage the company's marketing budget, ensuring optimal allocation of resources to drive maximum ROI.
- Track and analyze marketing performance metrics and report regularly to the executive team, providing insights and recommendations for optimization.
Requirements :
- Bachelor's degree in marketing, business, or a related field. MBA preferred.
- Minimum of 7 years of experience in marketing and branding with a proven track record of success in the technology industry.
- Strong understanding of the generative AI industry, emerging trends, and competitive landscape.
- Experience leading and managing high-performing marketing teams.
- Strong strategic thinking and problem-solving skills, with the ability to develop and execute complex marketing strategies.
- Excellent communication and interpersonal skills, with the ability to influence and build relationships with stakeholders at all levels.
- Strong analytical skills and experience using data to drive decision-making and optimize marketing performance.
- Proven ability to develop and execute successful demand generation campaigns that drive leads and revenue growth.
- Experience developing and managing marketing budgets.
- Ability to work in a fast-paced, dynamic environment and manage multiple priorities.
- Passion for innovation and emerging technologies.
Join our team and be part of an innovative and dynamic environment, where your expertise in marketing and branding will make a significant impact on our generative AI company's success. Apply now and take the next step in your career as a VP Marketing.
