Public Relations & Communications Executive

The PR & Communications Executive is responsible for developing, implementing, and managing comprehensive PR and communications strategies that promote the agency's and client's brands. This role requires a creative and strategic thinker who can develop messaging that resonates with target audiences and an excellent communicator who can build and maintain relationships with journalists, editors, and other media professionals.

Key Responsibilities:

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  Develop and execute PR and communications strategies that align with the agency's objectives and business goals.

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  Build and maintain relationships with journalists, editors, and other media professionals to secure media coverage for the agency and its clients.

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  Create and distribute press releases, pitch stories, and coordinate interviews and other media opportunities.

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  Manage the agency's social media accounts and develop content for those channels.

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  Develop content for various channels, including press releases, blog posts, social media posts, and other marketing materials.

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  Manage crisis communication plans and serve as the point of contact for any media inquiries during a crisis.

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  Measure the success of PR and communications campaigns and report on those results to agency leadership and clients.

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  Collaborate with other teams within the agency, including account managers, creative teams, and digital teams, to ensure that PR and communications strategies are aligned with overall marketing efforts.

Requirements:

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  Bachelor's degree in Public Relations, communications, marketing, or a related field

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  1-2 years of experience in Public Relations, communications, or a related field

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  Excellent written and verbal communication skills

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  Strong project management and organisational skills

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  Experience with social media management and content creation

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  Familiarity with media relations and crisis management

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  Ability to work independently and as part of a team

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  Strong analytical and reporting skills

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  Knowledge of advertising and marketing principles and practices

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  Ability to meet deadlines and work in a fast-paced environment

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  Strong attention to detail and ability to multitask

Who will be a good fit for this?

Schbang is India’s largest independent advertising agency. It is on its way to having a global footprint by taking the best of India to the world and bringing the best of the world to India. However, the PR & Communications team is a new but tight team of professionals building the company brand.

This role is for you if you thrive under pressure and find opportunities to build something meaningful. You will be a core member in building the brand Schbang and will be a torch bearer to find PR and award opportunities for the company.