Product Marketing Manager - B2B (6-12 Yrs)

Product Marketing Manager - B2B

Responsibilities:

- Study company products.

- Translate technical details into benefits for the user.
- Follow and analyze market trends to position products.
- Develop Product Marketing strategies (pricing, advertising, product launching).
- Craft compelling messages across marketing channels (landing pages, ad campaigns).
- Work with various teams (design, content, acquisition, product, sales) to implement strategies.
- Test marketing product features, releases and ad copy.
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers.