- Conduct market research and analyze product positioning to identify opportunities for new product development and market positioning
- Create and maintain marketing materials, including pitch decks, presentations, fact sheets, and performance reports
- Work closely with design and content service providers to produce high-quality marketing collateral.
- Assist in the preparation of investor communications, including newsletters, quarterly reports, and performance updates.
- Manage the firm's digital marketing channels, including the website, social media platforms, and email campaigns.
- Monitor and analyze digital marketing performance metrics to measure effectiveness and identify areas for optimization.
- Stay current with industry trends and best practices in digital marketing to enhance the firm's online presence and visibility.