AddressDomain
Adverting Sales & Marketing
Open Positions
Open until deleted
Experience
2 to 7 yrs
Location
Mumbai
Job Description
BPRISE Private Limited is looking for candidates with a Degree in Marketing / Communications / Advertising and experience in Public Relations and Content Writing. The candidate should possess an entrepreneurial spirit that will allow them to be successful in a dynamic “start-up” culture.
The PR & Content Writer will be responsible for building, maintaining and managing the PR activities of BPRISE. BPRISE’s game changer omni-channel programmatic platform enables advertisers maximise their digital advertising and personalisation strategies. In this role, the PR & Content Writer will position BPRISE’s advertising technology platform and products to the market, company’s prospects and clients.
The PR & Content Writer will be an outstanding communicator, creative thinker and will have the ability to influence opinions.
- Coordinating all Public Relations activities
- Planning, developing and implementing PR strategies
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Liaising with, and answering enquiries from media, individuals and other organisations
- Researching, writing and distributing press releases to targeted media
- Collating and analysing media coverage
- Writing and editing in-house magazines, case studies, speeches, articles and annual reports
- Preparing and supervising the production of publicity brochures, information brochures, manuals, technical documents, handouts, direct mail, promotional videos, photographs and films
- Devising and coordinating photo opportunities
- Maintaining and updating information on BPRISE’s website
- Writing BPRISE’s blogs
- Managing and updating information and engaging with users on social media sites such as LinkedIn, Twitter and Facebook
- Sourcing and managing speaking and sponsorship opportunities
- Build relationships with thought leaders to grow industry awareness
- Monitor, analyse and communicate PR results on a quarterly basis
- Managing the PR aspect of a potential crisis situation
Requirements:
- Proven working experience in public relations required
- Proven track record designing and executing successful public relations campaigns
- Strong relationships with both local and national business and industry media outlets
- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
- Exceptional writing and editing skills
- Excellent organisational and time management skills with the ability to multitask
- Solid experience with social media including blogs, Facebook, Twitter, etc.
- Event planning experience
- Creativity, imagination and initiative
- Good teamwork, analytical and problem-solving skills
- Business awareness and a good knowledge of current affairs
- BA/MA degree in Marketing, Advertising, Communications or a related discipline
