AddressDirector/Senior Director - Growth
As the Growth Lead,you along with a 2 member team will be responsible for:
- Digital Management of customer lifecycle
- Revenue deliverables via customer cohorts and digital channels
- Improving retention/repeat/ frequency via discounting and non discounting models
- Define loyalty and reward structure for long term benefits
- Define journey and communication for the various customer cohorts to ensure impact on repeat, retention and frequency
- Balance initiatives to deliver long term and short term outcomes
