AddressWith a startup spirit and 115,000+ curious and courageous minds, we have the expertise to go deep with the world’s biggest brands—and we have fun doing it. We dream in digital, dare in reality, and reinvent the ways companies work to make an impact far bigger than just our bottom line. We’re harnessing the power of technology and humanity to create meaningful transformation that moves us forward in our pursuit of a world that works better for people. Now, we’re calling upon the thinkers and doers, those with a natural curiosity and a hunger to keep learning, keep growing. People who thrive on fearlessly experimenting, seizing opportunities, and pushing boundaries to turn our vision into reality. And as you help us create a better world, we will help you build your own intellectual firepower.
Welcome to the relentless pursuit of better.
Inviting applications for the role of Assistant Manager, Marketing Analytics
In this role, you will be responsible for providing analytical support to US-Based Financial giants for their promotional financing of consumer purchases across Automotive, Electronics & Appliance, Furnishing & Flooring, Home Specialty, Jewelry, etc. You will provide support and maintenance to existing management information systems.
Responsibilities
- Understand the existing DW structure, extract relevant information, process the same as per requirement, and generates business insights from the same.
- Interacting with onshore and internal stakeholders on regular basis to understand & gather business requirements. The ideal candidate must transform these requirements into meaningful analytical studies and explain the cause or future impact.
- Study and analyze existing business trends and provide actionable insights to increase balances, reduce attrition and improve cross-sell efforts
- Though this is not a modelling role, you will be required to prepare business solutions for our client using Descriptive, Predictive & Prescriptive Analytics/Statistics techniques.
- Communicate business results/interpretations with various partners in Marketing, Finance, Operations, Credit, and IT analytics teams
- Support new product launch initiatives, and measure the impact of existing and new campaigns to optimize investment and maximize returns
- Ability to generate innovative ideas and work on strategic initiatives which would have a significant business impact
- Leverage internal and external data to understand customer propensities and derive/refine deposits strategy
- Expertise in delivering Adhoc requests quickly
- The candidate should work directly with the client on the allocated project with direct communication through email and meetings
- Transform business requirements into meaningful analytical studies
- Client presentation of Analytical Projects focusing on explaining cause or future impact
- Create customized reporting solution or tracking mechanism using SAS/SQL/Excel/MS Office
- Generate innovative ideas and work on strategic initiatives which would have a significant business impact
- The candidate should analyze the data pulled from the warehouse and do quality checks before reporting out the data
Qualifications we seek in you!
Minimum qualifications
- Graduate/ Post Graduate
Preferred qualifications
- B.Sc./M.Sc. (Statistics)B.A/M.A. (Economics)/MBA Post Graduate would be preferred.
- Strong Programming skills (SQL/ SAS/Python)
- Analytics exposure in credit card domain with basic understanding of Statistic Techniques
- Skills Proficiency in MS OFFICE
- Knowledge of Banking and Credit card domain
- Ability to analyze multi-dimensional data
Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation. For more information, visit www.genpact.com. Follow us on Twitter, Facebook, LinkedIn, and YouTube.Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.
JobAssistant Manager
Primary LocationIndia-Bangalore
ScheduleFull-time
Education LevelMaster's / Equivalent
Job PostingMar 18, 2024, 11:24:15 AM
Unposting DateOngoing
Master Skills ListOperations
Job CategoryFull Time
