- We are seeking a highly analytical and detail-oriented Market Research Analyst to join our team. The Market Analyst will be responsible for conducting comprehensive Market Research, analysing data, and providing insights to support strategic business decisions. The ideal candidate should have a strong understanding of market trends, consumer behaviour, and competitive analysis
Responsibilities:.
- Conduct Market Research using various methods such as surveys, interviews, and data analysis tools to gather relevant information on industry trends, consumer preferences, and market opportunities.. Analyze collected data to identify patterns, trends, and market dynamics that may impact the business.. Monitor and assess competitor activities, market share, and positioning strategies to provide actionable insights.
- Prepare reports and presentations summarising research findings and recommendations to stakeholders and management.. Collaborate with cross-functional teams including marketing, product development, and sales to support strategic decision-making.. Stay updated on industry developments, emerging technologies, and market trends to provide proactive insights and recommendations..
Requirements:. Bachelor's degree in Business Administration, Marketing, Economics, or a related field; Master's degree preferred. Proven experience of 1-2 year as a Market Analyst, Business Analyst, or related role.. Strong analytical skills with proficiency in data analysis and statistical tools
- Excellent written and verbal communication skills with the ability to present complex data clearly and concisely.. Proficiency in Market Research methodologies and tools
- Ability to work independently and collaboratively in a fast-paced environment.. Strong attention to detail and accuracy
Preferred Skills:. Experience with market analysis software and tools such as SPSS, Tableau, or similar
- Knowledge of CRM systems and database management.
Certifications in Market Research or data analysis (e.g., Market Research Society (MRS) Certification).
Additional Details:. Mode of work: On-Site. Days of work: 5 days (Monday to Friday). Timings: 9:30 am 6:30 pm (IST)