5+ yrs | Mumbai | Full time
We are seeking a B.Tech/ PG (with packaging background) with 5+ years of experience and can work to actively contribute towards the Growth & Development of the company. We have an established E-commerce website for which we want to expand organic reach.
Area of Work
SEO, SEM, SMM, PPC, Google Analytics, Link Building, Keyword Research, Campaigns, Off-page Optimization, On-page Optimization, Content Optimization
Job Responsibilities:
- Optimizing copy and landing pages for search engine marketing and optimization
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Track, report, and analyse website analytics & PPC initiatives and campaigns.
- Demonstrated history of developing and managing on-page and off-page SEO projects that drive organic visibility and conversion
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Audit the website and Recommend changes to its architecture, content, linking and other factors to improve SEO positions for target keywords.
Other Competencies:
- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google and Bing.
- Should be aware with sSeo audit system and Google’s Algorithm
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g. Google Analytics, Uber Suggest, etc)
- Knowledge of ranking factors and search engine algorithms.
- Up-to-date with the latest trends and best practices in SEO, SEM & SMM.