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SalaryAbout Freshworks
Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Headquartered in San Mateo, California, Freshworks has a global team operating from 13 global locations to serve more than 65,000 companies -- from startups to public companies – that rely on Freshworks software-as-a-service to enable a better customer experience (CRM, CX) and employee experience (ITSM).
Freshworks’ cloud-based software suite includes Freshdesk (omni-channel customer support), Freshsales (sales automation), Freshmarketer (marketing automation), Freshservice (IT service desk), Freshchat (AI-powered bots), supported by Neo, our underlying platform of shared services.
Freshworks is featured in global national press including CNBC, Forbes, Fortune, Bloomberg and has been a BuiltIn Best Place to work in San Francisco and Denver for the last 3 years. Our customer ratings have earned Freshworks products TrustRadius Top Rated Software ratings and G2 Best of Awards for Best Feature Set, Best Value for the Price and Best Relationship.
Job Description
Job Description
GTM Tooling is a new function within revenue enablement at Freshworks designed to create a more holistic and united seller experience which will in turn drive greater efficiency and productivity for our GTM teams. Our vision for the GTM tooling journey is to empower our sellers with a seamless and productive experience through every stage of the seller journey. We are committed to providing our teams with the tools and technology they need to excel, enabling them to deliver exceptional value to our customers while fostering a culture of continuous improvement and innovation.
As the GTM Tooling Lead specializing in Lead Engagement & Conversion, you will play a pivotal role in driving our tooling strategy to enhance our lead engagement and conversion processes. Your responsibilities will include designing, building & optimizing tooling, measuring ROI of the tools we use to support the business & measuring the impact to seller efficiency, productivity & revenue. Additionally, you will collaborate cross-functionally with teams such as Marketing, Enablement, IT & Sales to ensure alignment with key business objectives.
This position requires a deep understanding of market trends in GTM technology, hands-on experience with tool implementation, and a mindset for seller & customer experience. If you are a dynamic leader with a passion for driving innovation in lead engagement technology, we invite you to apply and be a key player in shaping the future of our business.
Qualifications
- Bachelor’s degree in Business, Marketing, or a related field
- Proven experience in building and scaling technology implementations,
- 7+ years of experience in revenue enablement, marketing, or IT roles, preferably with the SaaS industry for sales & marketing teams
- In-depth knowledge of lead engagement technologies like FreshMarketer, DemandBase, PathFactory, Optimizely, Validity, Integrate and Sprout Social
- Strong project management skills with the ability to work with cross-functional teams and drive successful technology implementations
- Excellent communication and interpersonal skills with the ability to translate technical concepts into business terms
Additional Information
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.
