Address- Management of Digital Campaigns Initiatives across Liabilities, Payments, Assets and Cards.
- Creation of Digital Campaigns calendar based on organizational need.
- Conceptualization and prioritization of campaign
- Across Liability, Assets, Digital Properties, Payments and Services.
- Across Modes-SMS, Emails, Class Zero etc.
- Measuring Performance of Campaign.
- Management of campaign budgets.
- User Growth - Driving topline impact for all Digital Campaign done.
- Exclusively through D2C.
- Only STP/DIY product.
- Tie-up with online product/service providers for value adds/sweeteners/offers.
