Digital Marketing

Proposed Salary : Ask for details

Job Location : Varanasi

Work experience: 5-7 years Contract: Full-time Industry: Retail, Design, Apparel, and Fashion Location: Banaras, India Looking for a creative candidate, who can think out of the box to grow and maintain a strong online presence for our organization. To develop engaging and innovative content for our social media accounts. They will be required to cover all aspects from creating a social media calendar to executing it. Additionally, this individual should have an understanding of the subject of fashion and lifestyle and also have knowledge of the target audience and create an appropriate strategy to reach this group via social media. The person will oversee the brand's social media channels, audit and analyze digital reports. Skills: • Communication • Writing • Creativity • Efficiency • Digital marketing Requirements • Bachelor's degree in Mass Media, Fashion, Digital Marketing or related field • 1-2 years of experience in social media marketing preferably from a digital creative agency/fashion brand • Creative copywriting skills • Strong multitasking skills • Perform research on current benchmark trends and audience preferences • Design and implement social media strategy to align with business goals • Publish and share engaging content daily (e.g. original text, photos, videos, and news) • Oversee social media accounts’ design • Suggest and implement new features to develop brand awareness, like promotions and content ideas • Stay up-to-date with current technologies and trends in social media, design tools, and applications • Develop an optimal posting schedule • Leverage the right tools to manage your content. • Create a regular publishing schedule and promote content through social advertising. • Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.