Digital Marketing Manager
Responsibilities:
- Develop and execute online strategies, including social media marketing, to enhance our product's online presence.
- Oversee social media strategies and achieve superior customer engagement and product traffic.
- Implement strategies to increase product acquisition cost-effectively.
- Create original content and explore creative ways to attract more customers and promote brands across online platforms.
- Stay updated on Digital Marketing trends, evaluate new technologies, and ensure the brand remains at the forefront of industry developments.
- Conduct various activities for a strong online presence, including SEO, SEM, SMM, Web Analytics, Email Marketing, and Inbound Marketing.
- Develop and manage Digital Marketing campaigns and contests on social media platforms.
- Collaborate with graphic design and content writing teams for effective marketing management.
- Analyze product traffic flow, provide regular reports, and measure ROI for all online activities.
- Optimize search engine advertising, create online banner adverts, and oversee PPC ad management.
- Design and execute email marketing campaigns, measuring ROI and ensuring effectiveness.
Requirements:
- Minimum of 7 years' experience in Digital Marketing or advertising in the IT industry.
- In-depth knowledge of social media platforms, best practices, and website analytics.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in Digital Marketing.
Key Skills:
- Social Media Marketing
- Inbound Marketing
- Mobile Marketing
- YouTube Digital Marketing
- SEM and SEO
- Email Marketing
- Web Analytics
If you meet the above requirements and are passionate about driving Digital Marketing initiatives, we would love to hear from you. Apply now and join our dynamic team!