Address- Proficiency in listening tools like Meltwater, Comscore BrandWatch, Sprinklr, Simplify 360, Radian 6 etc.
- Proficiency in statistical analysis, data mining, and data visualization tools (e.g., Workday, Excel, Tableau, Power BI, etc.).
- Proficiency in native social media analysis tools, Google trends and other native digital data tools.
- Excellent analytical and problem-solving skills, with the ability to translate complex data into actionable insights.
- Strong understanding of representation of B2G/B2B businesses in media, the Indian political scenario, governmental policies and journalism in India.
- Effective communication and presentation skills to effectively convey complex findings to non-technical stakeholders.
- Self-starter with the ability to effectively influence and communicate, build strong relationships, and become a trusted advisor and change agent.
- Discretion and professionalism, with the understanding of handling sensitive information.
