AddressAbout the Aditya Birla Group
A global conglomerate, the Aditya Birla Group is in the League of Fortune 500. Anchored by an extraordinary force of over 120,000 employees belonging to 42 nationalities, the Group is built on a strong foundation of stakeholder value creation. With over seven decades of responsible business practices, our businesses have grown into global powerhouses in a wide range of sectors – metals, pulp and fiber, chemicals, textiles, carbon black and cement.
Aditya Birla Group is among the Forbes Best Employers, 2020 and 4th in the world and 1st in Asia Pacific in the 'Top Companies for Leaders' study 2011 (conducted by Aon Hewitt, Fortune Magazine and RBL).
About Birla Paints Division Grasim
A new venture in the space of paints, Birla Paints division – Grasim is set to offer a diversified new-age portfolio of paints and related products in line with global megatrends. Planned to have presence across multiple locations in India. An exciting place to work, setting up world class systems, processes, future technologies, from design to scale up, involving extreme challenges and agility to add color to your career.
Key Result Areas
| Goal | Key Result Area | Actions / Deployment |
| Loyalty Program Enrolment & Painter App Usage | Coordination with Loyalty program team for enrolment & adoption of digital solutions | Enrolment of the painters on the Sparkle loyalty program -KYC Painter registration and activation (along with external agencies) |
| Driving Digital Adoption by enrolling , downloading & driving usage of the Painter App Feedback on implementation gaps & features on the app | ||
Financial Inclusion Support from Government schemes - to support painters on enrolment. | ||
| Community Engagement | Relationship Management with Contractors/ Painters | Relationship Management with 100-150 contractors/ painters in the area |
| Community engagement programs by planning events & activations. | ||
| Product Training | Coordination with applicators and contractors for training sessions at the painter academies | Product Training of painters/team etc - Database update. Evolve the Training Tracker/ Calendar and incorporating training status |
| Contractor/ Painter Mapping – Coordination with dealers & contractors for billing & usage of ABG products | ||
| Complaint Handling & Technical Support | Technical Inspection at customer sites - Dealer complaint handling ( Support for the channel sales teams) | Conduct all technical inspection like surface Preparation inspection to painting progress inspection and post painting inspection for fresh and repainting sites |
| 100% customers to be called within 4 hours of the complaint received. 97% of the complaint visits within 2 days. 5 days resolution of 90% of the Product complaints | ||
| Compensation on Product failure / reworks to be approved by supervisor & database maintained. Product feedback to be shared with R&D. | ||
| Focus Product Establishment | Site Sampling & Implementation of new products , Business Development | Concept Testing - Sampling of new products with with painter community for validation. Coordination with Marketing team for sampling & NPD. |
| Planning of shop meets & product meets along with supervisor with product presentations. | ||
| Business development - Support Sales of ABG products and help convert customer sites for Contractors. Also support in upsell/ cross sell | ||
| Audit report of the trials to be shared with the respectiveteams. | ||
| Reports | Trackers - Monthly & weekly basis | Report of the potential contractors/ painters in the area along with Contractor meets conducted |
| Audit Reports shared with R&D team for feedback and trends in the market | ||
| Painter App usage report , Loyalty program database update | ||
| Customer Complaint Tracker | ||
| Training tracker - to build effective utilization of the painter academy |
Qualifications:
Minimum Experience Level:
5-7 Years
Report to:
Deputy Manager
