Address Roles and Responsibilities in detail
Area Business Planning:
- Plan for monthly and quarterly business.
- Plan for Trade activation business and over all sales
- Plan demand generation and fulfillment
- Monitor actual Sales and mid course corrections and inputs to reduce variance against expectations
- Prescription audit for Abbott brands and other competitors brands
- To create and update customer list having specified number of doctors / chemist (Trade) as per the therapy / product requirement and maintain the same in physical / electronic format.
- Identifying potential town and appointing distributor and customers (trade) in line with business philosophy
Business generation & development:
- Achieve monthly, quarterly, half yearly and yearly Sales target by promoting companies product ethically to customers as per the business plan
- Having science base discussion with Doctor and chemist for promotion of product in clinic and at chemist place
- Organizing Camps (CME) as per the division strategy and customers need
- To carry out activations across trade and clinics for brand visibility
- To plan and conduct merchandising and sampling activity as per Division strategy.
- Facilitate the process of successful new product / products launch in the territory by undertaking correct identification and targeting customers for the new product, meet them at pre determined intervals, effective in clinic / trade promotion and feed back to the company
- Execute the customer management plan to ensure that all the customers are covered as per the plan and meet minimum KPIs as follows:
a. 100% coverage of Doctors.
b. Customer Call average as per the customer management plan of the division / therapy.
c. Market intelligence collection, retailer level inventory management calls as per the product profile and marketing strategy of the therapy / division.
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Abbot welcomes and encourages diversity in our workforce.
We provide reasonable accommodation to qualified individuals with disabilities.
To request accommodation, please call 224-667-4913 or email corpjat@abbott.com
