Social Media Manager

As the Social Media Manager, you will play a pivotal role in shaping our Social Media presence. You will be responsible for analyzing data, identifying trends, and developing data-driven strategies to optimize our Social Media channels and engage our target audience effectively.

Key Responsibilities:

• Monitor and analyze Social Media performance metrics using various analytics tools to gain insights into audience behavior, engagement, and campaign effectiveness.
• Identify and segment target audiences based on demographics, behaviors, and preferences to tailor content and campaigns accordingly.
• Stay informed about industry trends and competitor activities to identify opportunities and challenges in our Social Media landscape.
• Posting and managing all Social Media platforms (Instagram, LinkedIn, Twitter, YouTube, Threads, and Broadcast Channel) for all our ventures
• Maintaining hygiene across platforms like banners, story highlights, reel covers, and more
• Collaborating with industry influencers and creators for maximizing brand presence and driving relevant audiences
• Collaborate with the content team to develop content strategies that resonate with our audience, drive engagement, and align with our brand identity.
• Create and implement Social Media campaigns that align with business goals and marketing objectives.
• Track the return on investment (ROI) of Social Media campaigns and make data-driven recommendations for optimization.
• Generate regular reports on Social Media performance, presenting insights and recommendations to the marketing team and stakeholders.
• Stay current with Social Media trends, algorithm changes, and emerging platforms to ensure our strategy remains innovative and effective.

Qualification:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in Social Media management with a strong emphasis on data analysis and strategy development.
• Proficiency in Social Media analytics tools and platforms.
• Strong analytical skills with the ability to interpret data and draw actionable insights.
• Excellent communication and presentation skills.
• Creative thinking and the ability to translate data into effective Social Media strategies.
• Strong project management skills with the ability to meet deadlines and manage multiple projects.
• Knowledge of Social Media advertising platforms (e.g., Facebook Ads, Instagram Ads) is a plus.

Location:

• Jaipur

Email your profiles at [email protected]