Role - SFMC Executive
Exp - 1 - 2 yrs
Shift - US Shift ( 6PM - 3 AM)
Location - Permanent WFH
Uplers - Uplers, originated as an outsourcing firm in 2012, evolved to offer innovative solutions beyond expertise. Uplers is a pioneering talent matchmaking platform that bridges the gap between global companies and top-tier Indian professionals, redefining remote hiring through robust technical skill assessments tailored to specific roles. Uplers seamlessly align talent with clients' cultural values and identity.
Mavlers - Mavlers is a sub-brand of Uplers, it is a full service digital marketing and technology partner. Mavlers is a reservoir of marketing mavericks. Our core is inspired by clients' appetite for ingenious ideas and ginormous goals. We help clients with strategic and cutting-edge technology. Mavlers stands out as a beacon of innovation, creativity, and client-centricity.
JOB DESCRIPTION
- Dynamic/Personalized Email Campaigns: Lead the development of dynamic and personalized email campaigns by leveraging Marketing Cloud capabilities and demonstrate proficiency in AMPScript.
- SQL Skills: Utilize strong SQL skills to create and optimise queries for data segmentation, targeting, personalization, and more within the Marketing Cloud platform.
- Automation Studio: Design, implement, and manage automated marketing workflows using Automation Studio, streamlining campaign processes and improving overall efficiency.
- Journey Builder: Develop and execute customer journeys through Journey Builder, driving customer engagement and achieving objectives.
- Performance Metrics and Reporting: Establish and monitor key performance metrics, providing regular reports on campaign performance and recommending adjustments for optimisation.
- Data Management: Designing and managing data within Marketing Cloud, including data extensions, implementing custom attributes, List Management and Segmentation, and Integration with External Data Sources.
- Cloud Pages (Optional): Contribute to the creation and optimisation of Cloud Pages to enhance the overall effectiveness of the program.
SKILLS REQUIRED
- At least 1 to 2 years of experience building emails and/or landing pages.
- 1+ years of experience programming within Salesforce Marketing Cloud (Exact Target) for AMP Scripts or similar platforms such as Responses, Silver pop, Adobe Campaign, Eloqua, etc.
- Strong, standards-based HTML and CSS skills
- Exposure to setting up Data Extension and AMP scripts in Salesforce Marketing Cloud.
- Basic understanding of JavaScript & AMP Scripts
- We are looking for a Campaign Specialist (SFMC) having than 1-2+ years of experience in salesforce.
- Excellent communication skills, both written and verbal are a must.
- Any Degree in Information Technology.
Please apply we await your application !!
Uplers is looking for .
Education : Any Graduate / Post Graduate