SEO Executive

• Experience of 3+ years in field of SEO

• Has a great track record in growing business organically via SEO and other methods

• Building strong off-page presence via creating valuable backlinks, forum posting, submitting into local listing etc

• Expertise in social media marketing and advertising - building strategy, planning and publishing, listening and engagement, Analytics and improving conversions. Should have shown great results in Facebook, Instagram campaigns

• Have sound knowledge of Google Ads campaigns right from understanding the customer/market/competitors, researching the relevant keywords, selecting right audience, optimizing the landing page for maximum conversion

• Strong analytical skills in analysing ad campaigns, A/B testing, tracking user journey via pixels with custom events

• Strong experience in content marketing - understanding customer’s need, content strategy, channels to target, creating brand image, content writing, creating graphics etc

• Experience with website analysis using a variety of analytics tools including Google Analytics, SEMRush, UberSuggest etc

• Experience working with keyword tools (Google, WordTracker, Keyword Discovery etc)

• Effective in troubleshooting, SEO and ranking related issues

• Bonus - Knowledge of HTML/CSS and website administrations

• Bonus - experience in photoshop/after effects for creating graphics and videos

• Grow traffic on company website via organic mediums

• Perform landscape study and complete in-depth audit of Dhanshree Gems which includes advanced technical SEO audit, on-page analysis, competitor analysis, backlink profiling, content GAP analysis, conversion rate analysis, social media presence analysis etc

• Suggest areas for improvement after the audit and roll up the sleeves to implement the strategy

• Perform keyword research to optimize existing content and uncover new opportunities

• Participate actively in content c

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