Address
Form of work About Brand:
Minimalist (https://www.beminimalist.co) is a science-driven homegrown skincare brand committed to bringing efficacy & transparency in beauty. The brand stays true to its vision of offering unambiguous, solution and efficacy-based products. We are among the fastest growing skincare brands in India. We believe in high-quality products made using best-in-class ingredients at our own manufacturing facility. We are currently in the expansion phase.
We have started with Skincare and are about to launch haircare completing an assortment of about 50+ SKUs. Focusing on being omnipresent, we are increasing our penetration and strengthening our MT & GT channels. Parallelly, we have expanded our base in SE-Asia, US, UK and GCC & other geographies.
Key Responsibilities:
You will be creating engaging & impactful designs for various media applications. To be successful in this position, youll have to be fascinated by the influence of color, design, typography, creativity on. humans, and have an eye for detail in art, typography, and color.
Develop and strengthen brand assets including style and brand guidelines.
Deliver high-quality, on-brand graphics to support a superior customer experience.
Produce creative assets including graphics, templates, layouts and visual standards for marketing activities across multiple channels. These include web, social media, product packaging, email campaigns, and more.
Maintain awareness of current industry and technology standards, social media, competitive landscape, and market trends.
Collaborative ideation and brainstorming to come up with design solutions and new ideas.
Oversee design and production of all online and offline marketing material
Conceptualize and execute the creative design strategy behind ad campaigns
Design and produce a wide array of media
Develop our company brand to increase brand presence
Qualifications
Bachelor's degree or equivalent experience in Graphic Design
5+ years\" of creative design experience
Experience using design software such as InDesign, Photoshop, and Illustrator
Strong typography skills,
