Sales/Technical Executive

• Build, maintain, and deliver territory business plan for the given geographic area.
• Drive seed demand generation at YPR, grower, retailer level through flower trial
• Plan, track and manage team of Market Development Officers (MDO) and their activities.
• Actively manage relationships with distributors, grower, YPRs, Retailers & Develop and maintain relationships with key influencers in the territory.
• Focus on accurate and timely sales planning and seed liquidation at YPR & grower Level.
• Define and adapt the best go-to-market approach by selecting and managing an optimum portfolio of attractive business partners, generating profitable sales and growing Syngentas market share in the given geographic area.
• Manage Key Account business development projects.
• Find and appoint new channel partners in the given assigned area to achieve the business goals

Accountabilities

• Meet agreed targets and objectives for flower seed & vegetative business.
• Organise where needed: workshops, seminars, company trial days, and commercial demonstrations to promote Syngenta s genetics.
• Steer and validate forecasting / input tactical plan / input annual budget.
• Delivering required-relevant input for monthly reporting
• Feedback market intelligence and value chain information in a timely manner to relevant members of the Syngenta team
• Develop & deliver compelling customer driven offers.
• Develop/implement sound value and transactional pricing based on customer perceived value.
• Co-Develop, support, and execute campaign plans.
• Continually review distributors performance against KPI s
• Review and Manage overview sales budgeting and forecasting per distributor
• Gain regular distributor s feedback on Syngenta performance
• Maintain customer relationships and realize high customer satisfaction
• Ensure effective collaboration with Sales Support, Marketing, TecSpec, Product management and other Syngenta functions to maximise the value to and from each Account
• Management and coordination of the day-day sales activities in line with rules & compliancy within company ,and reporting forums to monitor commercial performance; initiate corrective actions to ensure targets are delivered
• Execute a plan for the growth of the responsible geography, increase market share and lead growth.
• Any other responsibilities as assigned by senior manager from time to time including Country/Division projects.
• Translate Syngenta Flowers Strategy to local needs

Key Deliverable

• Achieve sales revenue targets for the assigned area/territory.
• Undertake the required channel management to ensure availability of company stocks, enable prompt and efficient liquidation in line with demand.
• Accountable for collections from all customers in the sales area/territory, ensure they are in line with policies and taking required action steps with errant customers.

Knowledge, experience & capabilities

Critical knowledge

• Bachelor s degree (Agriculture or Horticultural qualification. Minimum of 5-8 years relevant experience, i.e., Flower seed sales, Nursery industry (retail or grower)
• Key account management skills and distribution driven experience : 5-8 years
• Understanding of competitive environment
• Agribusiness experience: knowledge of cropping practices and (preferrably) crop protection products 5-8 years
• Customer service and problem-solving attitude.
• Strategic mindset to develop channel growth plan.
• Team working and People Management Skills

Critical experience

• Negotiation and influencing skills.
• Deep customer and market understanding
• Ability to develop sustainable strategic partnerships with leading ornamental business value chain players
• Critical technical, professional, and personal capabilities
• Applies effective grower, channel, and influencer segmentation.
• Ability to develop/deliver and implement innovative, customer driven offers.
• Ability to develop/implement sound value and transactional pricing based on customer perceived value.
• Delivers distinctive value propositions to customers in line with agreed strategies & building on campaign plans.
• Able to Co-Develop and executing campaign plans.
• Understands market dynamics and competitive environment.
• Anticipates changes in the market and propose strategy adjustments accordingly.
• Influencing and negotiation
• Communication and presentation skills
• People/team player

Critical success factors

• Customer oriented
• Result driven and business oriented.
• Ability to prioritise and focus his job on must wins.
• Business knowledge
• Creativity and entrepreneurial mindset

Additional information

• Willing to travel extensively, including local overnight to meet with customers/growers/retailers.
• Reporting directly to Key Account Manager- Flowers SA
• Flexible working hours to support the business needs.