Company

Royal EnfieldSee more

addressAddressChennai, Tamil Nadu
type Form of work  Full Time
CategoryRetail & Food Services

Job description

Job Purpose

The role of Assistant Designer will be responsible for Design and development of innovative brand led experiences spanning the entire portfolio with the goal of providing an excellent physical brand experience, drive branding and sales objectives in order to maximize profitability. The position will report to the Lead - BRI & VM and work closely with the Global Brand (Digital, Creative Strategy, PR) & Customer Experience teams and Business India teams to accomplish the role's purpose.

Key Responsibilities

● Work with Lead - BRI & VM to implement the spatial design strategy for the organization
● Support the creative design and development across all physical brand experiences spanning the entire portfolio products
● Contribute to design development on retail toolkits / Style Guides across the portfolio of brands
● Prototype retail stores and shop-in-shops on-trend retail design solutions
● Assist retail partners with review and approvals including architectural features, b

...

Job Purpose

The role of Assistant Designer will be responsible for Design and development of innovative brand led experiences spanning the entire portfolio with the goal of providing an excellent physical brand experience, drive branding and sales objectives in order to maximize profitability. The position will report to the Lead - BRI & VM and work closely with the Global Brand (Digital, Creative Strategy, PR) & Customer Experience teams and Business India teams to accomplish the role's purpose.

Key Responsibilities

● Work with Lead - BRI & VM to implement the spatial design strategy for the organization
● Support the creative design and development across all physical brand experiences spanning the entire portfolio products
● Contribute to design development on retail toolkits / Style Guides across the portfolio of brands
● Prototype retail stores and shop-in-shops on-trend retail design solutions
● Assist retail partners with review and approvals including architectural features, branding, signage, fixtures
● Ensuring uniformity of displays across multiple store locations.
● Liaising with other retail professionals, including buyers, marketing executives, and retail merchandisers, when necessary
● Monitoring costs and working within budget
● Researching lifestyle and design trends that will inform the visual merchandising strategy

Network and stakeholders

Internal Stakeholder

  • Department Head / Function Head
  • Global Brand - Digital, Public Relations, Creative Strategy
  • India & International Business - Marketing, Sales, Service
  • Finance
External Stakeholder

Consultants / Creative Agencies

Education

● Bachelor's Degree (Full Time) - Specialization in Architecture / Interior Design - (Preferably from SID; CEPT; NID; NIFT; MIT Pune)

Experience

● 5+ years of experience in relevant stream
● Possessing clear brand sensibility and creative abilities
● Passion for motorcycling and experience of working with Lifestyle/youth brands would be an advantage
● Proficient with Autocad; Sketchup; Rhino and 3DS Max; Adobe Creative SuiteSkill

  • Brand building/management
  • Design skills
  • Market/ Consumer Analysis
  • Technical knowledge of product
  • Understanding of consumer preferences
  • Understanding of different types of materials
Behavioral Competencies● Empowering Leadership
● Customer advocacy
● Boundaryless Collaboration
● Thinking Unconventional
Refer code: 911855. Royal Enfield - The previous day - 2024-02-08 00:32

Royal Enfield

Chennai, Tamil Nadu

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