PPC Specialist

• Monitor and administer web analytics dashboards, reports, and key reporting tools.
  
• Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid marketing initiatives on Google, Facebook, Linkedin and other platforms.
  
• Monitor and evaluate search results and search performance across the major search channels.
  
• Improve quality score and conversion rates via landing page optimization.
  
• Execute the generation of new paid search display campaigns, ad groups.
  
• Develop, implement and optimize paid search campaigns on Google AdWords, Facebook, Re-marketing, and LinkedIn, and the ability to lead others in these tasks is needed.

Requirements

• Experience in handling PPC campaigns for different industries like Education, Entertainment, Real Estate, and E-commerce, would be preferred.
  
• Experience in data analysis and reporting using Google Analytics, Adwords Reports, Facebook Ads Manager, and/or Google Data Studio.
  
• Good knowledge of overall digital marketing mixes such as SEO, Landing Pages, Funnel, Marketing Automation, Social Media, and Content Marketing.
  
• Working knowledge of analytics tools (Google Analytics, Google Data studio, GTM, etc.)
  
• Passion for Branding, Marketing, Digital Media, and Internet marketing.
  
• Outstanding ability to think creatively to identify and resolve problems.

Benefits

• Provide PF, Health Insurance