AddressRole Overview:
We are looking for a talented Content Writer with 2 to 3 years of experience to join our team. As a Content Writer, you will be responsible for creating engaging and informative content across various digital platforms to attract and engage our target audience.
Key Responsibilities:
- Research and write high-quality content for our website, blog posts, social media channels, email newsletters, and other marketing materials
- Develop content ideas and topics based on keyword research, industry trends, and target audience insights
- Collaborate with cross-functional teams, including marketing, design, and SEO, to align content with overall marketing goals and strategies
- Edit and proofread content to ensure accuracy, clarity, and consistency in style and tone
- Optimize content for SEO by incorporating relevant keywords and best practices
- Stay up-to-date with industry trends, news, and best practices in content marketing and digital media
- Track and analyze content performance metrics to identify areas for improvement and optimization
Personal Specification & Qualifications:
- 2 to 3 years of experience as a Content Writer, copywriter, or similar role
- Exceptional writing, editing, and proofreading skills with a keen eye for detail
- Strong research skills and the ability to distill complex information into clear and concise content
- Creative thinking and the ability to generate original ideas and story angles.
- Excellent communication and collaboration skills
- Familiarity with SEO best practices and content optimization techniques
Good to Have:
- Experience with content management systems (CMS) such as WordPress or HubSpot
- Basic knowledge of HTML and CSS
- Familiarity with graphic design tools such as Adobe Photoshop or Canva
- Understanding of social media platforms and their respective content formats
- Knowledge of content marketing and inbound marketing principles
Perks & Benefits:
- Competitive salary package
- Health and wellness benefits
- Opportunities for professional growth and development
- Dynamic and collaborative work environment
- Company-sponsored events and team-building activities
