As a Content writer, you will be working with cross functional teams to understand the business requirements; aid in maintaining corporate blogs, websites, and digital marketing channels; collaborate with stakeholders such as digital marketing team, and clients to understand the requirements, target audience, and desired outcomes of the content; Understand the principles of SEO techniques and incorporate relevant keywords strategically within the content to enhance its visibility.
Experience: 3+ years
Responsibilities:
- Developing content for blogs, articles, company's products and applications, client requirements, social media, and the organization website.
- Conduct research on industry trends and competitors to ensure content accuracy and relevance.
- Collaborate with the digital marketing team to develop content strategies and editorial calendars.
- Work closely with cross-functional teams to gather information and incorporate feedback.
- Optimize content for search engines using relevant keywords and meta tags.
- Monitor content performance and make data-driven decisions to improve engagement.
- Supporting the BD team in preparing proposal documentation as per client and business requirements.
- Stay updated on industry trends, SAAS product understanding, and SEO best practices.
Required Skills:
- 3+ years of experience in content writing.
- Excellent written, verbal English communication skills.
- Excellent content writing, editing, and proofreading skills.
- Good understanding of SEO principles and keyword optimization.
- Creative thinking and a passion for creating engaging content.
- Ability to work independently and collaboratively with cross-functional teams.
- Knowledge of social media platforms and content promotion best practices.
- Attention to detail and ability to meet deadlines.
- Strong interpersonal & customer relationship skills.
- Documentation Skills.