Address
Form of work Company Description
Rupa And Company Limited is Indias largest selling knitwear brand, providing a varied range of knitted garments from Inner Wear to Casual Wear, Sleep Wear to Thermal Wear. The company is a fashion-forward brand with a strong presence across India, and offers a myriad of products under different brands for both men and women, such as Frontline, Euro, Bumchums, Torrido, Thermocot, Softline, and Jon. Rupa And Company limited is the largest manufacturer of Inner and Casual Wear in India.
Role Description
This is a full-time on-site role for a Brand Executive (Outdoor Marketing)at the Kolkata office. The Brand Executive will be responsible for the following tasks:
Out Door Advertisement (Hoardings/In Shop Brandings/ Signages/ Wall Painting/ Railways)-
Co-ordination with installation vendors ,fabricators
Look after OOH, sight Selection, Negotiation with Vendors,
Assisting Brand Manager for BTL activity
Total Sales Promotion All Items Budget Approval . Execution Of All India Such As Signages, Banners , Posters Etc
Finalization Of New Vendor For Out Door
Qualifications:
Minimum 5 years of relevant experience.
Brand Strategy and Brand Management
Excellent Communication and Interpersonal skills
Market Research and Analysis
Brand Marketing
Proven experience as a Brand Executive or similar role within the fashion or consumer goods industry
Good understanding of the Indian fashion industry and trends
Bachelor's degree in Marketing, Communications, Business Administration or related field,
